To remain competitive, great companies are continually finding new ways to innovate. They strive to delight customers in new ways and drive new revenue streams. These companies understand that increasing customer service will make them more profitable. Adding new technology is one avenue that many companies use to reach more customers and stay ahead of their competition.
A few years back, many businesses began to see the need for tablets and smartphone sized devices to effectively implement their new ideas. To better meet the needs and desires of their customers, they needed to mobilize more of their operations. The only problem was that enterprise device manufacturers did not have the devices that the market required. That is where app developers and consumer devices stepped in to fill the gap. iPads and Android tablets became an option for many seeking to add mobility to their business strategy. Manufacturers of commercial products acted quickly and are now making devices that are similar products. Now there are many options available to add a mobile solution to your operations.
Better Customer Service
One of the key benefits to a mobile POS system is the ability to provide more service to the customer on the sales floor. Too often, customers are required to leave the sales floor to seek help or complete a purchase. mPOS meets the customer where they are and is able to address their concerns immediately. You can quickly check a price, review inventory, or complete a transaction without needing to leave the customer’s side.
More Effective Staff
Empowering and motivating employees is not an easy task. By adding new technology, you can effectively impact their motivation through empowerment. Mobile POS allows the employee to do more and take care of each customer more thoroughly. Instead of having to refer the customer to customer service desk or check-out lane, they will be able to help them. The employee will appreciate this additional ability to do their job in an effective manner.
More Data
A hidden benefit of adding mobile hardware into your retail store is the ability to increase your knowledge through data collection. Information is the most valuable asset you can obtain from your customers. With mobile devices, you can quickly learn which areas/departments of the store produce the most sales floor driven sales, inquiries, etc. These new data points can help you determine how to staff your business, where to put impulse buy merchandise and how to best continue to meet the needs of your clients.
The primary question is; will mobile POS add value and better serve my customers and business objectives? If it is clear that it will, then you should pursue adding a mobile solution now. The faster you are able to capitalize the more value it will bring. You competitors are considering mobile options as well so strive to be the first to implement.